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CAGR of Dietary Supplements Market is expected to grow 6.9% in the year (2018-2023), Predicts Market Research Future Including Various Factors like Top Manufacturers, Product Type, Focused Application

Dietary Supplements

The Dietary Supplements Market Report 2018-2023 focuses on the global Dietary Supplements status, future forecast, growth opportunity, key market, and key players. 

The Dietary Supplements Market report studies the global market size of Dietary Supplements in key regions like North America, Europe, Asia Pacific, Central & South America, and the Middle East & Africa focuses on the consumption of Dietary Supplements in these regions. This research report categorizes the global Dietary Supplements market by players/brands, region, type, and application. This report also studies the global market status, competition landscape, market share, growth rate, future trends, market drivers, opportunities and challenges, sales channels, distributors and Porters Five Forces Analysis.

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The various contributors involved in the value chain of Dietary Supplements include manufacturers, suppliers, distributors, intermediaries, and customers.

The Key Players covered in this study:-

  • Advocare
  • Amway
  • Bayer AG
  • Blackmore Ltd.
  • DHC
  • GNC
  • GSK
  • Herbalife Ltd.
  • Integrated BioPharma
  • Inc.
  • Koninklijke DSM N.V.
  • Merck
  • Natures Bounty
  • Inc.
  • Nu Skin
  • Omega Protein Corporation
  • Otsuka Pharmaceuticals
  • Pfizer
  • Reckitt Benckiser
  • Sanofi
  • Suntory
  • Wyeth

Overview of Dietary Supplements Market Research Report 2018-2023:-

Dietary Supplements Market Insights

The global dietary supplements market was valued at USD 96 billion in 2017, and it is expected to grow at a CAGR of 6.9%, during the forecast period.
The dietary supplements market is preliminarily driven by the paradigm shift toward preventive health management practices amid rising healthcare costs and increasing burden of lifestyle diseases. Digitization in retail is expected to boost the future growth of dietary supplements. Moreover, the popularity of herbal and probiotic supplements is also expected to drive the market growth in the future.

Dietary Supplements Market Dynamics

The healthcare cost is substantially high in emerging economies due to higher per-capita spending on healthcare amid the burden of communicable and non-communicable diseases. Such trends have prompted consumers to opt for dietary supplements. The intense focus on preventive healthcare system, coupled with robust endorsements and marketing efforts of lifestyle enhancement products, is also driving the growth of dietary supplements market. The time-pressed work schedules have elevated the incidences of stress, hypertension and low-energy levels. Consumers have increasingly turned to alternative healthcare channels by educating themselves about the herbal supplement products and other such supplements. The robust expansion of E-commerce and proliferation of other retail channels carries a significant opportunity for the sustainable development of dietary supplements market.
A major hurdle for the growth of the market studied is its undefined scope and the regulatory inefficiencies.

Dietary Supplements Market Segmentation

Based on product type, the vitamin segment is a steadily growing whereas the fatty acid segment represents the fastest growing supplement segment due to popularity of omega-3-based supplements. Dietary supplements, such as vitamins, minerals, botanicals, enzymes, fatty acids, and proteins, help promote general health and well-being, by preventing nutritional deficiency diseases. The vitamin segment of the global dietary supplement market was valued at USD 34.39 billion in 2017, and is expected to grow at a CAGR of 6.6% during the forecast period. Mineral-based dietary supplement is a well-established segment of the overall nutraceutical market, owing to its longstanding tradition of use and years of clinical research.

Dietary Supplements Market – Regional Analysis

Asia-Pacific holds the major share in the market, followed by North America and Europe. Health professionals across the North American region recommend dietary supplements to their patients, to combat health challenges. The European dietary supplement market was valued at USD 18.06 billion in 2017. The regional growth is dominated by Western European countries, such as Italy and Germany however, Eastern markets, like Belarus, Hungary, and Russia have shown promising potential. Demand for supplements in countries like India, China, and Japan has increased in the recent years, owing to the considerable presence of the aging population in such developing countries. Brazil is leading the dietary supplement market in South America. Countries like Brazil, Chile, and Peru are expected to experience potential market growth, while the other countries of the region, including Argentina, Venezuela, and Columbia in particular, have become more aware of health benefits of dietary supplements, which is likely to fuel the overall regional demand.

Key Developments in Dietary Supplements Market

• In May 2018, Deerland Enzymes & Probiotics launched a new water-soluble form of its Bacillus subtilis spore-forming probiotic strain which is not only heat-tolerant but can also be more easily incorporated into hot beverages, gummies, and functional drinks.
• Activ Nutritional LLC launched Viactiv Digestive Health Soft Chews, expanding the iconic Viactiv supplement brand into the expanding digestive health category.
• In May 2018, Good Day Chocolate created a category of on-the-go chocolate supplements for adults including Sleep, Energy and Calm, Multivitamin, and Probiotic that support daily health and digestion wellness while Sleep and Calm provide sleep and anxiety relief.

Competitive landscape


The global dietary supplement market faces high competition. The North American dietary supplement market is fragmented and consequently witnesses high competition, Herbalife, Amway, and Farmacias Similares SA de CV are the leading players. The Asia-Pacific dietary supplement market is fragmented, and the major shareholding players include Herbalife, Amway, Natures Bounty Inc., Reckitt Benckiser, Ranbaxy, Dabur, and Blackmore. Herbalife, and Bayer top the chart, accounting for around 15% of the market, among high competition.

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Reasons to Purchase this Report

  • Analyzing outlook of the market with the recent trends and Porters five forces analysis
  • Market dynamics which essentially consider the factors which are impelling the present market scenario along with growth opportunities of the market in the years to come
  • Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
  • Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market
  • Competitive landscape involving the market share of major players along with the key strategies adopted for development in the past five years
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis and strategies employed by the major market players
  • 3 months analyst support along with the Market Estimate sheet in excel.

    Key questions answered in the Dietary Supplements Market Report are.

    • What will the market size be in 2023 and what will the growth rate be?
    • What are the key market trends?
    • What is driving this market?
    • What are the challenges to market growth?
    • Who are the key vendors in this market space?
    • What are the market opportunities and threats faced by the key vendors?
    • What are the strengths and weaknesses of the key vendors? 

    Order a copy of Dietary Supplements Market Report 2018 @

    This report includes the estimation of market size for value (million US$) and volume (K Units). Both top-down and bottom-up approaches have been used to estimate and validate the market size of Dietary Supplements market, to estimate the size of various other dependent submarkets in the overall market. Key players in the market have been identified through secondary research, and their market shares have been determined through primary and secondary research. All percentage shares, splits, and breakdowns have been determined using secondary sources and verified primary sources.

    “We also can offer customized report to fulfill special requirements of our clients. Regional and Countries report can be provided as well.”

    Major Points from TOC of Dietary Supplements Market Research Report 2018-2023:

      1 Study Deliverables
      1.2 Study Assumptions
      1.3 Scope of the Study
      1 Drivers
      4.1.1 Rise in Defence Expenditure of Many Countries
      4.1.2 Increasing Demand of Lightweight Materials in the Industry
      4.2 Restraints
      4.2.1 Need for High Investments in R&D
      4.2.2 Other Restraints
      4.3 Industry Value-Chain Analysis
      4.4 Porters 5 Force Analysis
      4.4.1 Bargaining Power of Suppliers
      4.4.2 Bargaining Power of Consumers
      4.4.3 Threat of New Entrants
      4.4.4 Threat of Substitute Products and Services
      4.4.5 Degree of Competition
      4.5 Price Analysis
      1 By Application
      5.2 End-user Sector
      5.2.1 Residential
      5.2.2 Commercial
      5.2.3 Institutional
      5.3 Geography
      5.3.1 Asia-Pacific
      5.3.2 North America
      5.3.3 Europe
      5.3.4 South America
      5.3.5 the Middle East & Africa


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